The PNGP Saga - Ch. 5 - The Times Of Change and Reborn Creativity

  After several months of trying new marketing techniques, new booth setup styles, and the slew of other ideas we gave a try, our company began to take a new shape and form. We became more professional and organized, more efficient and experienced. We began to establish ourselves in the vendor networking world and with a with more local small businesses. We tried and kept several ideas, and likewise tried and discarded equally as many. A few ideas that we tried and found wanting, were our door-hanger campaigns, as they didn't seem to be a huge hit in our trial areas, based on lack of response. And, our first edition of our Bi-Weekly Newsletter was a flop. While its' design was amazing, it was created in a beast of a program, that wasn't very user/creator friendly via emails. Most of our ideas however, we tried in a few different ways, and found to be very helpful! These ideas included a new start to revising our website and marketing materials, a new edition of our logo, a new promotional photo album for our booth and much more!
   We went through some tough times in the household, including things like the pains of Digby going through (and recovering) from kidney failure, Lauren's moms' dog slowly giving in to old age, and other sad and tough times of that nature. We hit a few slower times and a few fast-paced, busy times that added to the stress, but the household adapted new methods to work through them, persevered and pushed ahead. I am happy to say, that Digby made a good recovery and pulled through the tough times, as did Lizzie (at this time), Lauren's Great Dane.
   Towards the trailing end of the stressful times, the light at the end of the dark times began to shine through, as Digby recovered and Lizzie began to stabilize, business continued to flourish and the household began to settle into a calm, balanced routine again. New ideas began to surface again, such as ideas of hosting future events, creating a Small Business Vendor Networking group,  new ways for our booth setup and more! With the wheels and gears turning once again, PNGP charged ahead into its new era of Growing and Expanding!